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"What was once a route through the centre has become a real destination in its own right - a reason to stay, generating additional footfall and incremental spend for our wider retailers."
Senior Commercialisation Manager Sofie Bajnoczky shares why The Bridge at The Mall Wood Green is a "great example of how activating space with the right mix of operators can change how people experience a shopping centre, creating somewhere where people stop and come back to" at one of our London shopping centres.
- Delivered a new F&B offer with 6 x different food operators
- Generated additional incremental spend for our wider retailers
- Created additional footfall
- Increased footfall through The Bridge by +34% since launch
- Pulled customers upstairs to the upper mall
- Activated a former thoroughfare
Well done to our commercialisation team Sofie Bajnoczky and Courtney Grace, our Centre Manager Samantha Davidson and the wider asset team.